Todd is the Senior Vice President of Product Strategy at ING DIRECT. He is also a member of ING DIRECT’s executive team. Todd’s primary responsibilities include marketing, strategy, and product development. Under his leadership at ING DIRECT USA, the number of Americans who save with ING DIRECT has grown from 300,000 to over 7 million today and over $80 billion in assets.
Todd has over 15 years of consumer marketing, media, and advertising experience in many industries including financial services and consumer packaged goods. He started his career at BBDO NY. While at BBDO, Todd managed corporate marketing and media strategies for many Fortune 500 businesses while overseeing budgets totaling over $3 Billion dollars. His clients included Pepsi, General Electric, Gillete, Visa, United States Navy, HBO, Pizza Hut, Metro-Goldwyn-Mayer, and LensCrafters. Todd has also negotiated some of the largest media deals in the United States, including the Olympics, Super Bowl, and the Academy Awards. An early advocate of digital media, he was one of the first people on Madison Avenue to recognize the role that the Internet and emerging technologies would have on brands and the advertising community. In 1995, Todd co-founded BBDO TechSetters, the first of its kind in the industry. He is a Member of Advisory Board of SeventySix Capital.
Todd has spoken at conferences such as the DMA, AdAge, AdTech, and Digital Hollywood. He has also held various marketing positions with the National Basketball Association, Pepsi-Cola, and iMedium. The Wall Street Journal, New York Times and USA Today were some of the notable publications that published Todd’s team’s early research. In 2001, The Philadelphia Inquirer’s Philly Tech Magazine recognized him as one of the Philadelphia region’s emerging leaders when they selected him as one of the “30 people under 30″ to watch in the high-tech industry.
Todd received his M.B.A. with distinction from the Kellogg School of Management at Northwestern University and his undergraduate degree in Journalism from the University of North Carolina at Chapel Hill, where he graduated Summa Cum Laude.